Naked Rivals

ALWAYS FRESH

YOU’VE SQUEEZED YOUR LAST LEMON.

Save time and save money – it’s a win win! Our blocks contain nothing but freshly squeezed lemon or lime juice. No pips, no peel, no preservatives. So you can enjoy great citrus taste, plus all the health benefits – no squeezing required.

INVEST

IN NAKED RIVALS

We’re raising funds to grow our business. We’re already available in 1,600 supermarkets nationwide, and we’ve generated over $300,000 in revenue within the first six months of trading.

ALWAYS READY

CITRUS JUST
GOT SMARTER

Need to add a “squeeze of lemon”? No worries. Naked Rivals is the smartest thing in your freezer – each cube stays fresh for up to two years so you always have citrus on hand.

Naked Rivals is designed to be a joy to use, with easy-peel film and a tray designed to make it oh-so-easy to pop out a cube anytime you need. 

Very Clever Cubes!

BANG ON

EXACTLY HALF A LEMON OR LIME IN EVERY CUBE

With a consistent amount of juice in every cube, you’ll never be disappointed by citrus again.

In every cube you will get no less than 22ml of lemon juice or 15ml of lime juice. The equivalent of half a lemon and half a lime.

NEVER
CHUCK
ANOTHER
LEMON

We might have more packaging than the average lemon, but almost every single piece is recyclable.

And because you only use the juice you need, there’s no food waste. Goodbye, citrus going mouldy in the fruit bowl.

Escape the daily rind

Cooking, baking, preventing scurvy on long sea voyages. There’s a citrus cube for every occasion.

Cooking

DESSERTS

Healthy habits

ENTERTAINING

Q. WHAT TASTES BETTER THAN NATURE?
A. NOTHING

100% Lemon Juice

Nutrition Information

Servings per package: 12
Serving size: 20 g

100% Lime Juice

Nutrition Information

Servings per package: 12
Serving size: 14 g

LITERALLY NOT RUBBISH

From the fruit, to the tray, to the box itself, Naked Rivals is sustainably sourced or recyclable. We’ve cut down on waste wherever we could.

SOME SEE UGLY. WE SEE JUICY.

Naked Rivals is squeezed from so-called ‘ugly’ lemons and limes. AKA fruit that may have gone straight into landfill. It’s a more sustainable way to citrus. When you choose Naked Rivals you’re choosing to fight food waste.

PSST OVER HERE,
IN THE FREEZER AISLE

You can grab Naked Rivals in most major supermarkets.

Frequently asked questions

Naked Rivals are proudly made here in Melbourne, Victoria. We’ve teamed up with a fantastic family-owned outfit who know how to squeeze just the right amount of juice from our ‘Ugly’ lemons and limes.

It’s important to us that wherever we can, we take action against the global growing food waste problem. Supermarkets have strict guidelines on the size and shape of their fruit and therefore, the fruit that doesn’t fit their criteria can go to waste. We ensure that doesn’t happen to perfectly good fruit.

Our lemons and limes come from the Mildura region in Victoria, and depending on supply, can be sourced from other regions within Australia. We’re all about keeping it local, so we aim to get our citrus goodness from Aussie farms whenever we can.

We’re the eco-warriors of the freezer aisle! We snag those C-grade lemons and limes from Aussie farms. C-grade might mean they’re not Insta-ready for supermarkets, but they’re still the juicy superheroes we need. We’re on a mission to fight food waste, one frozen Naked Rival at a time.

Yup! Our tray packaging is made from rPET, which means it’s been recycled before. It’s all food-grade and HACCP certified. 

Our boxes are sourced using responsible forestry practices and are made right here in Australia.  The card is compostable and recyclable, and we even use vegetable and soy inks for the printing. 

As a business that supports Aussie farmers and their ugly fruit product, we care about our environment and have a desire to continuously improve, so we don’t contribute to environmental and climate degradation. 

Fear not, brave allergy warrior! Naked Rivals have your back. None of our products play host to allergens. Check out the ingredients on the pack—it’s as simple as 100% lemon and lime juice. Simply Frozen.

Yes, our products are vegetarian friendly and contain 100% lemon and lime juice.

Nope, not a smidge! Naked Rivals are as natural as a sunny day. No preservatives, no colours, and definitely no nasties invited to this citrus party.

Ooh, that’s a deep question! For the juicy details on the health benefits of lemon and lime juice, check out a fabulous website that’s all about it. We’re just here to keep your taste buds happy!

Check out these impressive lemon and lime stats.

You betcha! Gluten-free and ready to roll.

Absolutely! NAKED RIVALS products are Halal certified and seal of approval.

They sure are! Kosher certified and ready to rock your world.

Absolutely! These little rebels like to chill out in the freezer. If they start to melt a tad during your journey home from the supermarket, don’t fret. They’re pros at keeping their cool, and that juice won’t make a break for it. Just pop ’em back in the freezer and let them be. If they completely thaw, remember, you’ve got 3 days to enjoy the mischief they bring. Best not to refreeze.

Hey, you wanna join the Naked Rivals party? Reach out to us, and let’s talk business! You might just become our next favourite distributor.

Fruit worth following

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